As Reuters pointed out recently in a new article relayed by French daily La tribune on June 5th, 2006, the state of pollution in China is becoming critical. The news was also relayed by other newspapers around the world today, like the Los Angeles Times, China Daily and the Globe and mail.
Not only are 60% of the Chinese territory (these are official figures quoted by Reuters; being official, they might also be under estimated) is said to be ecologically fragile, 90% of Chinese meadows are undergoing serious desertification and degradation conditions due to the staggering rate of increase in intensive agriculture and manufacturing industries.
Now there is hope too because the cost of such degradations to the Chinese natural environment are estimated at approx. $ 200 billion per annum i.e. around 10% of the China GDP. Hopefully, this could trigger new thoughts about a system which is deadly for both our planet and its inhabitants. At the end of the day, our economy is also relying on natural resources and is highly dependent on them. Maybe Al Gore’s Hollywood-style scary movie entitled The Inconvenient truth could also put sustainable development on the agenda, and force us to be really serious about it.
Other article on the same subject click here: Climate Change: Should Marketers Go on Working as if Nothing Happened
September 28th, 2006 at 6:55 am
[...] In the following video, Eco activist Al Gore (see that other article with a link to The Inconvenient Truth) is having a go at cynics like M Crichton who claim that carbon emissions have nothing to do with global climate change. Beyond Al Gore’s courage and honourable fight, it is probable that those cynics are not just unaware of the issues that threaten our very environment. They are also unaware of new radical business changes whereby true innovators and true business people are actually trying to launch new initiatives for sustainable development (ie beyond the usual politically correct blabla we hear form time to time). For instance [...]
January 21st, 2008 at 8:01 am
[...] to go through. Well… hopefully! [One may have doubts when one considers the dreadful status of pollution in emerging behemoths like China (and this is just a beginning; despite courageous efforts by the likes of Prime Minister Gordon [...]